Despite how much users try to avoid making an error, it is impossible to eliminate user errors. Here we will discuss frequent errors users often meet when logging in. For most people, logging into sites or apps is standard and a part of their daily routine.
That's why we all intuitively do internet surfing until something goes wrong and an error occurs from our side. For example, we forget our password, username, or the email address through which we signed up.
Wrong Username or password
When users face a log-in problem, there is a high chance that they have entered a wrong combination of a username and password. It leads to multiple attempts before a successful login. However, it develops fair enough frustration for users, which resulted in their instant quiet.
Furthermore, the Generic responses such as 'Your email or password doesn't match' usually do not provide meaningful feedback for users. It does not allow them to fix user's problems instantly. On the other hand, users, who are not logged in yet, would read, "One of these two fields is wrong but I shall not tell you which one."
That's why it reduces conversion rates and engagement. However, the user should get help via a login task efficiently and effectively. That's why the response should explain exactly not matching correctly that is the password or the email address.
Users have Changed Their Password
Users make an error while getting so used to typing in their old password that they have forgotten they changed it. As a result, when they see an error message "Your password is incorrect," they simply believe that they're mistyped the password. What users required, in this case, is a reminder that their password was changed.
Rather than giving users a "Your password is incorrect" error message, they need to know how long ago they changed their password. Therefore, this kind of message should only appear when users type in their old password. Most of the time, users mistyped a password then the system displays a regular 'Wrong password' error message to them.
Multiple Log-in Errors
Users have multiple sign-in options, for example, sign-in through Facebook, Twitter, or Google+ on a site or app. Users might not remember which service they used to sign up for, or they used one at all. Therefore, they hesitate or fail to log in.
On the other hand, if users choose the wrong provider, rather than signing in to the service, they probably end up signing up unintentionally, thereby creating a new account. A site or app capable of perfectly matching accounts from different services but there is no complete guarantee of whether a social media account belongs to the same person.
Therefore, for solving multiple log-in problems, users should keep logged in until they explicitly sign out. The fewer people indeed need to log in, the fewer sign-in problems users will have. On the other hand, a further better solution is that remember users when they return. Quora removes the requirement for you to enter a password while re-logging into the service. All you need to ensure is to enter the website and click on your profile picture or name on the log-in screen.
Moreover, these solutions have a downside, as well. Such as these solutions work only for people who return to the website while using the same browser. If users log-in by using a different browser or device, this technique will not be much helpful.
Determine a 'Forgot Your Password' Flow
Like everyone at least once in their life, forget where they left their wallet or keys, users will be likely to forget their password. Therefore, this kind of situation must be handled better by the login process. Furthermore, Login forms offer a 'Forgot Password' link to reset the password for the user. Do not let this link appear after the user clicks on the password field or has already entered the wrong password.
Do not allow users to enter their email address again on a forgot password page if they already entered their email address. Then use the forgotten password feature also.
Do not send the current or temporary password through an email.
The correct step to send a reset password link is to send it to the registered email address only. Furthermore, make sure that the reset password email sends as fast as possible because users might get disturbed when they will have to wait to login. The reason is that the forgotten password email takes too long to arrive.
If users can't access their email, then the full options in this situation will only depend on your kind of service. It makes sense for you to have a few security questions upfront. Therefore, use them as an access point and make it easy if users forget their password.
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